Post by Rachel, Nod’s Brand Marketing Manager
The skilled artisans that we team up with to create our textiles are truly the backbone of Nod. Their immeasurable craftsmanship bring our handcrafted bedding to life, and seeing these talented artists’ magic up close in India is an unforgettable sight.
Quilts Crafted by Hand
Every single one of our quilts is crafted entirely by hand in India. From the intricate embroidery to the delicate appliqué, each detail is the work of true artisans who have honed their skills for generations.
Many designs on our bedding are created using a method called handblock printing. After intricate designs are hand-carved onto wood blocks, they’re dipped into ink and pressed onto the bedding. The result: Gorgeous patterns that have a truly one-of-a-kind feel.
From Sketchbook to Textile
There’s no greater thrill for an artist than seeing their bedding design come to life. Artist illustrations are first etched onto giant rollers and then pressed onto endless lengths of cotton sheets.
Check out this video to learn more about how we work with skilled artisans to create handmade goods, including bedding, sheets and quilts.
Ever wonder who’s behind The Land of Nod social media accounts? That’s Rachel! When she’s not telling anyone who will listen that she’s not meant to live in cold, snowy Chicago, you will find Rachel hanging out with her husband and new baby and binge-watching Netflix after baby’s bedtime. Or starting crafting projects that never get finished.